The Triangle + the NC Coast

Real estate,done RIGHTthe first time.

We're a Triangle real estate team that runs every move off the same playbook. You get a local agent who knows your town inside and out, plus a whole system (and a team leader who's a little obsessed with doing things right) backing them up.

Get Rich in Real Estate!
The deal only counts if it closes
0%
With our full team
~50%
Without them

On-time closings when our lender, attorney and inspector are on the deal.

Buying? Your whole team already knows the playbook.
Selling? We keep your buyer's side on schedule too.
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Bright living room with a modern fireplace
Oneplaybook for every client
What makes us different

One playbook. A local go-to in every town.

Most teams are a group of agents sharing a logo. We built ours the other way around: the system comes first, and every agent on the team runs it. So the experience you get doesn't depend on which of us picks up the phone.

01

You'll hear from us first

Weekly updates, clear next steps, and answers before you have to chase them. Our clients mention this more than anything else.

02

We fight for you with builders

On new construction we stay on the builder and the site team so inspection items actually get fixed before closing.

03

Pricing is a strategy

Sellers get a real pricing and positioning report, built from comps, timing and the competition down the street.

04

A team behind the team

An in-house transaction coordinator, a marketing team, and lender, attorney and inspector partners who know how we work.

"I spent 25 years in sales before I got my license. The one thing I learned? A good process beats a good mood every time."
Rich Burghgraef, Team Leader
How we work

Here's exactly what happens next.

Real estate feels stressful mostly because people don't know what's coming. So here it is, start to finish.

Rich in front of a listing
Buying, with a plan

Strategy call

We talk budget, timing, must-haves and dealbreakers, and you get your Rich Home Buyer Timeline so you know every step ahead.

Get pre-approved

We connect you with a lender who'll give you real numbers. Being ready matters when the right house shows up on a Thursday.

Tour with a plan

Homes picked for you (not just whatever the MLS spits out), plus the stuff buyers miss on a tour, like resale, traffic and HOA rules.

Write an offer that wins

Price is only one lever. We'll shape terms the seller actually cares about so you're not just throwing money at it.

Inspect + negotiate

We go through the report with you, decide what's worth asking for, and handle the back-and-forth.

Close on time

We track every deadline and keep the lender, attorney and everyone else moving. Then you get the keys (and your Rich List card).

Pre-listing walkthrough

We walk your home with you and point out the easy fixes that add value, and the ones that aren't worth your weekend.

Pricing + strategy report

Comps, timing and the competition you're up against, laid out so it actually makes sense, so we pick a price we can defend.

Prep + stage

A staging consult, our prep checklist, and our vendor list for cleaners, painters and landscapers who actually call back.

Launch it right

Pro photos and video, social, neighbor outreach, and email blasts to local and out-of-state agents from day one.

Weekly seller updates

Showings, buyer feedback, online traffic and what the market's doing, every week. If it stalls, we have a Reboot Plan ready.

Negotiate + close

We compare offers line by line, negotiate the terms that matter to you, and walk you all the way to the closing table.

Featured listings

On the market right now.

See all listings
Meet the team

The people in your corner.

Small on purpose. Each of us focuses on being the go-to in our part of the Triangle, and we all run the same playbook.

Rich Burghgraef
Broker + Team Leader

Rich Burghgraef

Sellers, buyers, investors, the NC coast

25 years in sales, licensed since 2017, and real estate runs in the family. Rich built the playbook the whole team runs on, and he's still the guy who'll call you back on a Sunday.

Meet Rich
Your town
Now growing

Your town's go-to agent

Wake, Durham, Orange, Chatham, Lee, Johnston + the coast

We're adding one agent for each market we serve. If you want real systems, real marketing and a team that has your back, let's talk.

See how it works
Rich Burghgraef sitting on brick steps in front of a historic home
Why this team exists

Real estate is the family business. I just took the long way here.

My great-grandmother was the first woman in the New Jersey MLS, and she was still selling houses in her 90s. My mom did marketing for a real estate brokerage. And me? I spent 25 years selling software and consulting, wrote a book about closing deals, and coached sales teams before I finally got my license in 2017.

I came to North Carolina for work, kept finding excuses to come back, and eventually just moved here. What I brought with me was a sales guy's obsession with process. Every client deserves the same great experience, every time, no matter who's helping them. So I built a team around that.

0+Years in sales
2017Licensed
1Book written
4thGeneration
We do it RIGHT the first time.
Rich with the Triangle Turtles and Hares run club
Triangle Turtles and Hares, rain or shine
The Rich List
Member since closing day
After the keys

The deal closes. We don't disappear.

Every client gets a membership card to The Rich List, our clients-only hub. It's how we stay your real estate people for life (and how you find a plumber at 9pm).

  • "I've Got a Guy" vendor list of trusted local pros, with member perks
  • Client events around the holidays, plus workshops worth showing up for
  • Monthly home value updates so you always know what your house is worth
  • A year of air filters delivered to your door, because nobody remembers
  • Around Town picks of the best local events in your city every month
What clients bring up

The five things we hear the most.

We read every review. These are the themes that keep showing up.

"

Goes above and beyond

Help with things most agents would say aren't their job.

"

Made it smooth

A process that felt organized instead of chaotic.

"

Communicates clearly

Always knew what was happening and what came next.

"

Positive energy

Calm and upbeat, even when the deal got bumpy.

"

Protected our interests

Pushed builders and sellers when it counted.

Where we work

From the Triangle to the coast.

Each of us has a home base we know street by street. We'll still follow you anywhere in the state (we just have opinions about where the best tacos are).

Downtown Raleigh Wake, Durham, Orange, Chatham, Lee + Johnston

The Triangle

RaleighCaryApexHolly SpringsDurhamWake ForestChapel HillMorrisvillePittsboroSanfordWendellClayton
Wilmington riverwalk at dusk New Hanover + Brunswick

The NC Coast

WilmingtonCarolina BeachWrightsville BeachLelandSouthportBrunswick County
For agents

Huddle Up with Rich Burghgraef

Our weekly podcast for agents who'd rather build relationships than buy leads. 30 minutes or less, because you've got showings.

Listen
Let's talk

Tell us what you're thinking.

Even if it's "maybe in a year or two." A quick conversation now usually saves a lot of guessing later, and there's zero pressure.

We'll reach out within one business day. Your info stays with our team and is never sold.

Got it!

Thanks, we'll be in touch soon.

Usually within one business day. If it's urgent, call or text (919) 378-1125.

Call Text Book a call